True
338;
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
2164
45954
384
87
In Business Development • 2 min read • Oct 21, 2022 08:36a.m.
Data is not King
<span class="html-content"> <p>Before passing judgment on my claim, please read it all the way through. Conversations about data have become topical in most industries. I've heard a few people say things like "I'm a numbers person.&nbsp;</p><p>Well, I came to shake table!</p> <p>First, I believe data is important, but how about telling stories with data? This is because not everyone you pitch to will clearly understand the numbers.&nbsp;</p><p>Quick question: how many "ads" have you seen based solely on numbers? I believe that most people dislike numbers.Besides, your pitch shouldn't be like a maths class...&nbsp;</p><p>That's PTSD for some of us.&nbsp;</p><p>This is my suggestion to entrepreneurs or anyone going for a pitch. Tell stories about your data. If you can sell your story to them succinctly, they will feel your data is right. The numbers should mean something they can relate to.&nbsp;</p><p>Check out this sample of a pitch- Lagos is the city that never sleeps. Most residents are often stressed out and barely have time to eat due to the unending rush in the city. Stress, or exhaustion, is one of the leading causes of death in the state We have created a novel noodle pack which provides enough energy and whose entire cooking time is just 2 minutes.&nbsp;</p><p>This means no one has to go hungry again, and they can live longer! I present to you&nbsp;</p><p>Delight Noodles-saves time, saves lives!!</p> <p>I'm sure you could see images in your mind while reading the pitch!</p> <p>Imagine bombarding people with so many numbers in that pitch. </p> <p>Convert data to stories. Stories sell faster than data!</p><p><br></p> <p>Learn Unlearn Relearn </p> </span>
Data is not King
By Samuel Ibok
0:00 / 0:00
|
If you like my insights, you can encourage me by sending a TIP. Thank you!
Send tip
3
views 321
0 share
Samuel Ibok is the most viewed writer in
Africa, Companies and Firms, Nigeria, People and Society.
Hi, it's Samuel, thanks for reading my insights.
I'm a Creative Writer and Poet on a mission to Tell Stories That Torch! You can find some of my works below https://www.instagram.com/p...

Other insights from Samuel Ibok

Insights for you.
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Business Development
EVEN TECH BROS GET BROKE!
 You'll agree with me that the world has changed and technology has been one of the major drivers of change. The nature and content of jobs have c...
918 views
2 upvotes
1 comment
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Business Development
SO YOU THINK YOU CAN SELL
 Hello everyone. I honestly feel like asking, "How market!" Lol. I'm guessing some of you have come across the statement, "Everyone is selling somet...
598 views
3 upvotes
0 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Nigeria
The Land of Promise
 Most people live their lives without seeing true beauty. Most Nigerians think they've seen it all because they've been to a few places. My dear com...
586 views
5 upvotes
1 comment
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Business Development
Monetizing Compliments
 What crossed your mind when you saw the topic of this post? If you're like me, you'd probably start analysing whether it makes sense and how realis...
547 views
2 upvotes
1 comment
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In People and Society
SOCIETY SAID
 Whether or not you believe it, the thought pattern in every clime influences the actions and inactions of its residents. It's crazy how the ideas o...
535 views
4 upvotes
0 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In People and Society
BROTHERHOOD
 Looks right, looks left Clears browser history Repeats I can still remember the first day I saw you. I remember where I was and who I wa...
515 views
5 upvotes
0 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Literature, Writing and Blogging
THE MEETING
 Sometimes it takes one meeting for our lives to change forever. It was never Femi's intention to join the league of exceptional gentlemen know...
508 views
8 upvotes
5 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Companies and Firms
Bedrooms and Boardrooms
 Read with your mind! One of the crazy things about the post-Covid era is the discussion about the ideal work environment. While we await the w...
507 views
3 upvotes
0 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Mental Health
Broken Mirrors
 I've been on this green planet for 25 years, and I can tell you that humans are capable of great things. We are equally capable of terrible things....
505 views
2 upvotes
0 comments
Samuel Ibok Marketing Supervisor @ Crusader Sterling...
city Lagos, Nigeria
In Relationships
Before I do
 I come to you today as a preacher of love, the liquid metal, and the Idaboski pahose! I want to lend credence to an idea common to most people ...
504 views
2 upvotes
0 comments
What is TwoCents? ×